Disney Raises Prices for Passes and Tickets at Southern California Parks After Giving Employees ‘Historic’ Pay Increase – One America News Network
OAN Staff James Meyers
1:48 PM – Wednesday, October 9, 2024
The “happiest place on Earth” is now increasing its admission prices, making it more expensive for customers following the company’s recent decision to up its employee pay.
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The Walt Disney Company is hiking the prices of tickets for admission to its two Southern California theme parks by almost 6% on the busiest days.
“Disneyland workers won a 31% pay rise after a 4-month campaign and a vote to strike. Thousands of Disneyland workers accepted a new offer from the park, scoring a significant pay rise. The deal provides for hourly wages to increase from $19.90 to $26 over three years — a 31% bump,” Business Insider reported on July 31st.
Weekends and holidays, which are considered the highest volume of days in terms of visiting Disneyland and California Adventure, will be hiked “6.2% from $194 to $206, a day effective immediately,” the company announced on Wednesday.
Additionally, anyone who wants park hopper tickets, which allows customers to go to and from both parks, will have to cough up another $65, remaining unchanged.
Disney’s “Imagine” Magic Key pass, the annual pass that allows access to the parks on select days, will cost $100 more, increasing from $499 to $599.
Disney also raised the prices of other Magic Key passes, which give guests discounts on select food and merchandise purchases as well as price reductions in Lightning Lane Multi Passes.
The “Inspire” pass, which allows access to the parks most days of the year, now costs $1,749, up 6.1% from $1,649.
The “Believe” pass, which was previously $1,249, now costs $1,374, nearly 10% more.
Additionally, the least expensive tickets, which cost $104 a day for low-demand days, will remain unchanged.
Furthermore, Lightning Lane Multi Pass, which allows visitors to skip the line of certain rides and attractions, previously cost $30 but it will now increase to $32.
“We have a wide range of prices to choose from that might depend on the season or how much you actually want to take in,” Josh D’Amaro, who heads the Disney Experiences department that encompasses theme parks, told USA TODAY.
“We always provide a wide variety of ticket, dining and hotel options, and promotional offers throughout the year, to welcome as many families as possible,” said Jessica Good, a Disneyland Resort spokesperson, in a statement Wednesday.
In August, Disney reported that profit declined at its theme parks and predicted a “moderation in demand” in the upcoming quarters.
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