Domenici Releases Ad in New Mexico Senate Race Titled ‘Sleeper’

Nella Domenici, daughter of Pete Domenici, the late Republican senator from New Mexico, has released her first campaign ad aiming to unseat Democrat incumbent Sen. Martin Heinrich.

National Republicans view Nella Domenici as a potential dark horse candidate due to her name recognition and personal wealth, according to Axios. This race could prompt Democrats to allocate resources to defend what is traditionally seen as a safe seat.

The ad, part of a $500,000 buy, emphasizes Domenici’s family legacy. Her father, the last Republican elected to the Senate from New Mexico, passed away in 2017.

The 31-second ad showcases Nella Domenici’s upbringing and values, highlighting her journey from a busy childhood to becoming a successful CFO.