Kanye West Faces Backlash for Super Bowl Ad Promoting Website Selling Swastika T-Shirt | Entertainment & Arts News
Kanye West faced backlash for a television advertisement that promoted a website selling a swastika T-shirt during the Super Bowl.
The ad features West reclining and stating: “I invested all the money for the ad on these new teeth, so I had to film it on my iPhone… visit Yeezy.com.”
The website currently displays only one item—a T-shirt emblazoned with a swastika, accompanied by the code “HH-01,” which is thought to refer to “Heil Hitler.”
The advertisement aired in the Los Angeles region during the game, but it was not broadcast across the entire country.
The listing is the sole item on West’s website
This development comes after West deactivated his X account following more antisemitic remarks last week.
His last post read: “I’m logging out of Twitter. I thank [X owner] Elon [Musk] for letting me express myself.”
“It was very therapeutic to use the world as a platform for my thoughts. It felt like an Ayahuasca experience.”
“Thanks to everyone who shared their energy and attention with me. Until we meet again [sic]. Good afternoon and goodnight.”
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On Friday, West made several posts including declarations like “I love Hitler” and “I’m a Nazi,” leading the Campaign Against Antisemitism to urge Musk to impose a ban on him.
The organization stated that the T-shirt listing exemplifies West’s alarming prejudices.
“The swastika is a symbol adopted by Hitler as the central emblem of the Nazis,” they commented.
“It rallied his supporters in the 20th century and continues to evoke fear and menace to those who are victims of antisemitism and white supremacy.”
West, also known as Ye, has been suspended from Twitter multiple times in the past.
In October 2022, his account faced restrictions for antisemitic remarks but was reinstated the following month, prompting Adidas to terminate their lucrative partnership.
Two months later, he was locked out again after sharing a post that appeared to depict a swastika within a Star of David.
Elon Musk, who rebranded Twitter to X in 2023, stated at the time that the suspension was due to “incitement to violence,” yet the account was reactivated the subsequent summer.
Read more:
Friends star urges Musk to remove West
West and Adidas reach settlement after years of lawsuits
Last week, West’s wife, Bianca Censori, also drew attention by wearing a completely transparent dress at the Grammy Awards.
The couple posed for several moments on the red carpet before allegedly being escorted away.
