Loblaws Introduces New Mobile Plans under No Name Brand
The company is now offering prepaid mobile sim cards that can be purchased at No Frills stores nationwide.
These plans will be under the PC Mobile carrier, which has been operational since 2005 on Bell Canada’s network.
“No Name Mobile is here to demonstrate to Canadians that high-quality mobile plans don’t have to come at a higher price,” stated Loblaw spokeswoman Catherine Thomas in an email.
“No Name is renowned for quality without compromise — offering customers the liberty and flexibility in their mobile plans, without the unnecessary extras.”
The phones will operate on the 4G network with plans starting as low as $19 for 1 GB of data. Other plan options include 4 GB for $24, 25 GB for $29, 55 GB for $34, 80 GB for $40, and 105 GB for $50. Users who set up automatic top-up with a credit card each month will receive bonus data.
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“No Long-term contracts, hidden fees or overage charges,” the website states.
All plans include unlimited Canada-wide and US calling, Canada-wide and international texting, as well as call display, three-way calling, voicemail, call waiting, and call forwarding. No Name Mobile does not provide roaming services.
Customers are required to buy a SIM card at a store and activate it online or by phone.
In May 2023, CRTC declared a significant advancement in establishing the policy that would enable larger companies to share networks with their competitors.
CRTC initially implemented the policy in 2021, allowing regional cellphone providers to act as mobile virtual network operators.
The report was based on data collected from 19 focus groups, indicating that participants wanted the CRTC to take more action to boost competition in the industry.
One common complaint was the inability to find an alternative provider significantly different from their current one.
The Canadian Press contributed to this report.
