Survey finds Aldi is the cheapest in Aussie supermarket price wars
Although a basket of 14 items is most affordable at Aldi, consumers in Tasmania and the Northern Territory are facing higher prices due to a lack of competition.
survey
conducted on supermarket prices in Australia reveals that shoppers in Tasmania and the Northern Territory are paying more compared to the rest of the country.
Choice, a consumer advocate group, examined the prices of a basket of 14 everyday items across various supermarket retailers and found that Aldi offers the best value.
Aldi, a global discount supermarket originating from Germany, entered the Australian market in 2001. Despite its reputation for cost-effective pricing and efficiency, its absence in Tasmania and the Northern Territory has resulted in higher prices for consumers in those regions.
The survey showed that a standard basket of essentials from Aldi was 25 percent cheaper than similar items from Coles and Woolworths, priced at $51.51 (US$34.36) compared to $69.33 and $68.58, respectively.
In the absence of Aldi, Tasmanians paid an average of $68.90 for the same set of items, while those in the Northern Territory spent $68.82.
“Our recent findings demonstrate that Aldi consistently provides the best grocery value for Australian consumers,” stated Choice CEO Ashley de Silva on the organization’s website.
According to de Silva, ongoing quarterly price analysis reports by mystery shoppers across various supermarkets help consumers identify the most affordable options, easing financial strain on households.
